Back in 2005, I wrote an article entitled It's A Small World After All describing responses to my podcasts and blog posts, some of which came from as far away as London and Pakistan. Earlier this week, I received another communication from my Pakastani correspondent, Assad Jaral who, with some of his colleagues, has opened AUJ Lawyers, a full-service law firm serving both local and international clients. Here is his letter:
Dear Mark,
I hope you would be fine. Today my visit to your blog is a reaction of a phone call. I have recently launched my firm's website and a colleague of mine was trying to search it on google by typing in my name. The search engine popped up your blog page, carrying my letter written to you back in 2005. My colleague called me excitingly that you are mentioned on a blog. I did not have a clue then and was a bit confused. So, I visited your blog and a smile spread on my face by looking at my written letter.
Surely this is a small world after all. Thank you once again for putting my letter on your blog for so long. We have grown in the past years and are online now.
Assad Ullah Jaral
There are lessons here, I think, about increasing globalization, the way the Internet has shrunk the world, and the incredible reach of Internet marketing methods - blogs in particular - but for today, let's just say: Congratulations Assad, and I hope this blog post, and the links, increase your search engine ranking.






Mark, it also highlights the importance of the internet's 'memory.' Never put on the internet that which you would not say in person to someone's face. The internet doesn't forget nor forgive. Better to have something out there we hope others NEVER forget and certainly not something you wish forgiven!
Posted by: Susan Cartier Liebel, Esq. | May 15, 2009 at 11:35 AM